Issue 1(31), 2020
TABLE OF CONTENTS
GRYSHCHENKO I.
9–24
LAPONOH D.
Improvement of the public-private partnership system in the road transport services market
25–37
DMYTRIIEVA O.
38–48
KOZHUSHKO R.
Human capital management in higher education institutions
49–56
KRAKHMALOVA N.
Use of price marketing in exhibition activities
57–66
DUDKO P.
Management of brands’ portfolio positioning of domestic enterprises
67–77
SCHERBAK V., SHEVCHENKO O.
University rebranding as an effective tool of competition
78–86
NIFATOVA O., SVIATETSKYI V.
The current state of innovation and technology transfer in Ukraine
87–96
SHCHERBAK V., SVIATETSKA I.
International branding as a tool of integrated business structures development in Ukraine
97–109
KRAKHMALOVA T.
110–124
IZDEBSKA N.
125–134