Issue 23, 2016

ISSN 2415-3206 (Print)

Management, 2016, 23: 9–26

URI http://en.menagement.knutd.edu.ua/9-26-23-2016

JEL Classification: I230

UDC 658.532:658.27

I. GRYSHCHENKO, S. BEBKO

Kyiv National University of Technologies and Design

THE MODEL OF EVALUATING THE EFFICIENCY OF EDUCATIONAL SERVICES MARKET BASED ON THE BALANCED SCORECARD

Language: English

Abstract. There has been considered in the article the issue of evaluating the efficiency of functioning of the educational services market under the conditions of national economy formation. There has been analyzed the educational services markets of Ukraine and China. There has been suggested the model of evaluating the effectiveness of functioning of educational services market based on the tools of the balanced scorecard.

Keywords: educational services market, balanced scorecard, financial and non-financial indicators, the efficiency of educational services market.

References

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Reference to this article:

Gryshchenko, M., Bebko, S. (2016). The model of evaluating the efficiency of educational services market based on the balanced scorecard. Management, 23: 9–26